Friday, September 20, 2019
11:00 am - 1:00 pm
How professional services grow with clear messaging
Presented by David Mann
Word of mouth only works when people know what to say. Everyone knows using stories will increase sales. But what if you could also turn your brand message into a repeatable story? What if every employee and client said the exact same thing about your company? David shows you how stories can be much more useful than just case studies and anecdotes. He shows you how to create a repeatable brand message that makes your customers the hero…and makes you their valued resource for success.
Key points David will cover are:
- Classic story structure for marketing
- How to create a 10-second story
- Making your customer the hero
David Mann is a story specialist who teaches professional services leaders how to make impact by clarifying their message. He brings over 25 years experience as an expert in the field, with clients ranging from Fortune 100 professionals to high-stakes litigation attorneys. David uses his background as an actor and playwright as the foundation of his innovative approach. As a keynote speaker, specialized workshop leader and consultant, David has shown professional services leaders how to use story techniques to grow their business by making an impact.
David brings decades of experience in teaching business leaders how to tell their stories and make their marketing more impactful.
Friday, September 20th, 2019
11:00 AM: Registration and Networking
11:15 AM: Lunch is Served
11:45 AM: SME Announcements
12:00 PM: Speaker Presentation
1:00 PM: Adjourn
Program Fee: $24 for SME members. Early Bird Rate of $39 before August 31st. Guests always welcome at $45 per person when registered before Sept 18th, $55.00 afterwards. 100% refund if you are not able to attend with email notice to firstname.lastname@example.org before noon on Wed., Sept 18th.
SME regularly provides members with insights from Twin Cities’ business leaders and experts in their fields. SME’s Lunch and Learn Series delivers ideas, strategies, tactics and approaches that help members stay ahead of their competition and on track with their growth goalsDoubletree Hotel – St. Louis Park
1500 Park Place Blvd, St. Louis Park, MN, 55416